As transformações financeiras no futebol brasileiro com o modelo SAF: um estudo de caso a respeito de Botafogo de Futebol e Regatas

Abstract

This study examines how adopting the Football Corporation model known as SAF affects Botafogo’s financial sustainability and organizational efficiency. The objective is to analyze financial and structural changes and their effects on competitiveness on the pitch and in the market. The study is justified by the persistent managerial crisis in Brazilian football and by the need for institutional arrangements that professionalize decisions and attract capital. The hypothesis proposes that SAF increases efficiency through formal governance, planning and budget discipline, leading to revenue expansion, liability management and a stronger roster. The theoretical methodological path combines literature review in sports management and corporate finance with documentary analysis of reports, statements and official communications. Results indicate institutional reconfiguration with greater transparency, more predictable cash flows, diversified income streams, a larger supporter base and strengthened brand equity. The conclusion is that SAF can align economic rationality with club identity when supported by robust controls, strategic planning and a long term horizon